One of the UK's largest web hosts recently conducted a study claiming that small business may actually be harmed by using free web hosting and were failing to consider the hidden costs of using free web hosts.
Some of the reasons cited for avoiding free web hosts were:
1. Unreliable services and networks.
2. Limited Bandwidth Slowing Performance
3. Very limited bandwidth allowances resulting extra payments to keep the website online.
4. No backups or support
5. No space for secure ordering facilities (SSL)
6. Little or no scripting features (such as PHP, CGI etc) required for shopping carts or blogs
7. Distracting adverts which slow site performance and ruin the image of the hosted site.
There are also more subtle problems attached to free web hosting.
Even if the free web host appears to be located in the UK, they may well operate their servers overseas. Your site might be hosted anywhere. The US, Germany, Eastern Europe or even the Far East where data centre costs, staff and transit connections are much lower than Great Britain.
So if there is a problem with the server or network, the free web host may have difficulty responding to the issues due to communications or language problems with the remote datacentre.
UK customers will also experience slower loading times from a "UK targeted" website hosted on an overseas server. Additionally UK businesses using the services of an overseas free web host may be a disadvantage to their competitors who are paying UK based web hosting in getting respectable search engine placings on say google.co.uk because their "IP address" will be registered abroad.
Websites hosted on free services are likely to be distrusted by search engines due to what is know in the SEO business as the "bad neighbourhood" algorithm.
Many free hosting services can be completely overwhelmed by such "bad neighbours" such as spam blogs, "pr0n" or illegal "war3z"sites that tend to frequent free web hosting services. It also not unknown for free web hosts to completely disappear taking your traffic and business with them.
But due to massive competiton in the web hosting industry, its never been cheaper to get quality paid for web hosting with a free domain name.
Weycrest's servers are based in the UK, and support is entirely UK based. Weycrest hosting plans also feature "once click" applications of blog software, content management systems, photo galleries and shopping carts.
But! If your mind is made up and you are set on a choosing a free web host and you really, really don't want to pay for web hosting, Weycrest offer some words of advice:
1. Always use your own domain name. There really is no excuse for not having your own domain name. Weycrest domains start from £5.98 ex VAT for UK domains (registered for two years with Nominet, and just short of a tenner for .com, net or .org.
You can actually register US or global domains names for a lot longer than a year. Try and register them for as long as you can afford which reduces the risk of you missing the renewal reminders. Also there is evidence to suggest that Google "respects" websites using domains that are registered for longer periods.
2. Then use Weycrest's free forwarding service to point your domain at your "free web space."
Why you might ask? Two good reasons. Your free web host is bound to give you a really poor URL which shouts to the world that you haven't paid for the hosting. It will resemble something like http://yourwebsite.some-free-host.com. This looks really bad from an image point of view and is promoting their services, not yours!
Instead, choose Weycrest's advanced frame forwarding option which is free with domain registration and your domain name will always stay in the address bar and hide the "bad" free address.
The second (important) reason is to insure against your free web host doing a vanishing act. If they disappeared overnight, or were down for an extended period, all you would need to do is login to the Weycrest control panel and point your domain to some other space that you had obtained elsewhere. This leads us on to the final point:
3. Always, always keep a backup of your web site. Imagine if you lost all your web content overnight? Or worse, having to fight to retrieve your website if they suddenly turned hostile over say excess bandwidth fees. Never, rely on a free web hosts for backups. With a recent backup you can back in business with a new host within minutes.
Finally, always bear in that with a free web host, you are not the customer. Its the advertisers that provide them with their income.
More information on Weycrest Web Hosting can be found at http://www.weycrest.co.uk